Microsites for Home Services
From roofing and remodeling to HVAC and landscaping, homeowners are constantly searching for service providers they can trust. A focused microsite helps your business show up, stand out, and generate more qualified leads. At On Web Marketing™, we build search-ready microsites that turn local interest into real customer inquiries.
Your main website may cover a range of services, but when it comes to search, clarity wins. A microsite allows you to highlight one specific service or offering at a time, giving prospects exactly what they’re looking for and making it easier for them to take action.
Since 2006, On Web Marketing™ has helped contractors, specialty service providers, and local businesses connect with homeowners through digital content designed to inform, convert, and build credibility. Our microsites are ideal for high-ticket services where a single job can pay for the site many times over.
Why Microsites Work for Home Services
When people search for home services, they’re usually ready to hire—but only if they find the right provider. A well-crafted microsite helps position your business as the best choice for a specific need. Use a microsite to:
- Promote one high-value service, like solar, remodeling, or custom pools
- Target local keywords tied to your city, neighborhood, or zip code
- Provide clear details on services, pricing, and timelines
- Capture leads through forms, phone calls, or estimate requests
- Run ad campaigns or seasonal promotions with a dedicated landing space
With strong content and a focused layout, your microsite becomes a conversion tool that works even when you’re out on a job.
More Leads, Less Clutter
Homeowners want quick answers and reliable service. A microsite gives them both. By removing distractions and presenting one clear offer, you make it easier for potential customers to find you and take the next step.
If you're ready to grow your service business with a microsite that generates real leads, contact us today to request a free consultation with On Web Marketing™.
